Malamud begins the article with a factual statistic about password theft, giving the article a very credible look right from the get-go. When describing the history of password usage, he uses plenty of examples and definitions, helping keep the reader always on the same page. He also uses humor, as when associating censored cartoon words such as "$#!!&$#&" with the complicated gibberish of passwords. Such instances of humor throughout the article keep it light without downgrading the importance of the subject. He also does a good job of connecting the article, linking the beginning and end points of it well. What Melamud gains in unity, however, he lacks in consistency. The way he presents his arguments makes it difficult to determine whether his main impression is that "today's passwords [shouldn't be called] words" or that "we are doomed to wander haplessly through the babble of '$#!!&$#&' and '1TiC!AsG.'" Also, this mix of theses results in weak transitions at various points in the article. His topic is interesting, but his message is left unclear.
http://www.salon.com/2014/08/09/the_lost_art_of_passwords_what_we_lost_when_hackers_conquered_the_internet/
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